The Ardennes, Ardenne, the French and the Luxembourgian ones, the Belgian one – any idea where you are, here? We had no idea either, before!
Today, it’s all crystal-clear...
Thanks to collaborative work that began in 2009, we* are proud to fly the flag of the “Ardenne” Brand, the foundation stone of a unique major tourist marketing project that’s one of a kind across Europe.
The Ardenne Brand also represents the numerous members who play a role in the notoriety and touristic development of an entire region.
United under a single banner, we offer them the opportunity to shine out across the territory, and to do so via numerous promotional tools and measures.
Membership of the Ardenne Brand is entirely free of charge.
Today, it’s all crystal-clear...
Thanks to collaborative work that began in 2009, we* are proud to fly the flag of the “Ardenne” Brand, the foundation stone of a unique major tourist marketing project that’s one of a kind across Europe.
The Ardenne Brand also represents the numerous members who play a role in the notoriety and touristic development of an entire region.
United under a single banner, we offer them the opportunity to shine out across the territory, and to do so via numerous promotional tools and measures.
Our aims, through two ambitious Interreg projects, are:
- to raise awareness and mobilise stakeholders in the region towards sustainable tourism and soft mobility using a frame of reference drawn up in order to improve consumer habits (energy, waste, local products, etc.).
- to turn our service providers and local residents into genuine ambassadors for the destination in order to widen the reach of Ardenne’s image both within and beyond our borders.
- to support our members during marketing measures in order to increase their visibility.
In concrete terms, we offer you supports and enhanced visibility thanks, in particular, to:
- a Brand Platform specially reserved for our members, courtesy of which you will have personalised advice, tutorials and tools at your disposal in order to participate as effectively as possible in the dynamism of the Ardenne Brand;
- increased referencing on our general public website: www.visitardenne.com ;
- a media library holding the most attractive photoreportages and videos about the destination;
- various promotional supports (maps, brochures, etc.);
- cross-border representation at tourism trade shows and fairs;
- a presence on the social networks, including Facebook, Instagram and Flickr;
- blogtrips featuring passionate bloggers;
- the Brand guide and an advisor dedicated to the territory of Liège province in order to help you move forward.
Membership of the Ardenne Brand is entirely free of charge.
